This is the most common decision in cash back, and it is usually made on instinct. It should be made with a calculator, because the answer flips at a specific and findable point.

The structures

A flat-rate card pays the same percentage — commonly 1.5% or 2% — on everything, forever, with no categories, no caps and no activation.

A category card pays a higher rate, often 3% to 5%, on defined categories, and a lower base rate — frequently just 1% — on everything else. That base rate is the part people forget, and it is where the comparison is usually decided.

The break-even

Compare a flat 2% card with a card paying 3% on groceries and 1% elsewhere. Every dollar of grocery spending earns you an extra 1% on the category card. Every dollar of non-grocery spending costs you 1% relative to the flat card.

They break even when grocery spending equals half of total spending. Below that, the flat card wins. Above it, the category card does.

$3,000 monthly spending, varying grocery share
GroceriesEverything elseFlat 2%3% / 1%Winner
$500$2,500$60.00$40.00Flat
$1,000$2,000$60.00$50.00Flat
$1,500$1,500$60.00$60.00Tie
$2,000$1,000$60.00$70.00Category

Very few households spend half their money in a single category, which is why flat-rate cards suit more people than the marketing implies. The picture changes when the category card offers several bonus categories at once, or when its base rate is 1.5% rather than 1%.

The case for each

Consider it if

  • Flat rate: no categories to track, no caps, no activation
  • Flat rate: every dollar earns the same, so no purchase is ever misplaced
  • Flat rate: reliable for irregular or unpredictable spending
  • Flat rate: usually no annual fee

Think twice if

  • Flat rate: leaves value on the table if your spending is heavily concentrated
  • Flat rate: rarely the top rate in any single category
  • Category: requires you to use the right card at the right merchant
  • Category: bonus categories can be capped, and the base rate is often poor

Why holding both usually wins

Two no-fee cards — one flat rate, one category — cover both situations. Use the category card where it pays more and the flat card everywhere else.

For the household in the table spending $1,000 on groceries, this combination earns $30 on groceries at 3% plus $40 on the remaining $2,000 at 2%, for $70 a month. Neither card alone reaches that.

The cost is remembering which card to use in which shop, which is a genuine cost for some people and none at all for others. If a forgotten card means a category purchase earning 1% instead of 3%, the optimization has cancelled itself out.

How to decide in ten minutes

  1. Total three months of spending by category and average it.
  2. Identify your largest category as a percentage of total spending.
  3. Apply the break-even formula for the specific cards you are considering.
  4. If your largest category is below the break-even, take the flat-rate card.
  5. If it is well above, take the category card — or hold both.